"Online gaming all night: Cool. Hour after hour downloading MP3s and porn: No problem. Thirty seconds so you can try to sell me something? Outta here. How the 18-34 male is reinventing advertising." - Wired Magazine

ONLINE GAMING MARKET STATS

• 99% of the competitive gaming scene are 18-34 year old males
  

Major chunk of advertisers target demographic

• 60% of people use broadband mainly for gaming purposes
  

A recent poll of users of GotFrag.com

• 22% of people use broadband for more than 40 hours during the week.
  

THE MARKETS EXPANSION

The Electronic Gaming market is one of the fastest growing markets in the world. In the past twenty years there has been an exponential rise in the net worth of the industry, from back in the late 80s when it was relatively non-existent, to today, where the Electronic Gaming market is estimated to be worth over 30 billion USD.

This growth is rapidly increasing as more gaming platforms are pumped onto the market, ranging from PDAs, mobile phones, consoles, and of course the copious amounts of variations and mutations of the normal PC. Accompanying this growth by the increase in broadband internet, and now wireless internet availability, it is no wonder why competitive gaming is rapidly becoming a widespread professional activity.