After acquiring the services of former Lunatic-hai Hui-Chul "Garfield" Jung to our ever-growing management team, he now sees himself again in the spotlight on all things eSports.

In an interview by the 4Kings website, Jung sees himself questioned on a variety of subjects including his new role in Fnatic, what his favourite games are and how he managed to get involved in eSports which entirely makes for an interesting read.

Do you think a community website an important part of an esport’s brand? Will it play an important role in your work? Yes. In order to enter a new market, you always need to adopt and consider cultural elements to/in your strategies. You need to ask yourself “How can we convince the people, entering and using our site”. Korea has the highest PC/broadband penetration worldwide; therefore, a community website is one of the most important tools to communicate with your fans, visitors and potential customers.

- Hui-Chul "Garfield" Jung

For the full interivew please click the following link:

• A Korean Touch: Interview with Fnatic|Garfield