A healthy body equals a healthy mind and as a result, nutrition has become an integral part of chasing success in the esports industry. That’s why we are delighted to announce we have partnered with Jack Links’ Beef Jerky, the perfect snack for gamers who want to compete with the best.

Gone are the days of worrying about getting your keyboard messy or sugar-crashing midway through a game, Jack Links’s Beef Jerky is ideal for a clean desk set-up as well as a clean diet. Healthier than the average snack marketed to gamers, which are often high in saturated fats and sugar, the protein-rich, grease-free meat product contains just 63 Kcal per 25g serving as well as 10.3g of protein.

The esports community got their hands on the full range of coveted Jack Link’s Beef Jerky at the recent Starladder Major in Berlin from 6-8th September, the biggest date in the Counter-Strike: Global Offensive (CS:GO) calendar. The on-site team provided over 14,000 samples to fans attending the event in addition to staging a 1v1 tournament against Fnatic superstar Brollan and giving participants the chance to win a set-up worth over £2,750, courtesy of Jack Link’s.

Speaking of Fnatic pros, our CS:GO and League of Legends megastars recently sat down together and caught up on a couch in Fnatic Attic in a special-treat for our fans with this video segment: Fnatic Attic

Kenneth Ruigrok, Marketing Manager EMEA at Jack Link’s said: “We have been increasingly interested in the world of esports to be able to introduce gamers to a protein rich snack. With their extensive knowledge, reputation and reach in this industry, we have found the perfect partner in Fnatic to enter this market

And Fnatic Chief Operations Officer Glen Calvert added: “At Fnatic we are committed to the overall health of our professional players to which nutrition is a key part, so it was vital to be able to recommend a snack option that reflects this to both player and our community. Jack Link’s products fit the brief perfectly.” Commented Chief Operations Officer Glen Calvert.